I collaborate, design and deliver using traditional art and digital techniques as well as management with tools like Sketch, Figma, Miro, Mural, Figma Jam, Adobe Creative Suite, Google, Jira, Trello, and Confluence, among others.”

Marcela Cabrera is the founder and chief creative officer of Dahlo Studios LLC.

She has created award-winning solutions for employers (IBM, Globallogic, Western Digital, Namco Bandai, Vivendi Universal) and consulting clients.

She continuously works on developing her craft in the areas of art, business, design, leadership, management, research, social media and strategy.

In her spare time, she is enjoys time with her family, the outdoors and making fine art and music with a little help from her friends.

Background and Experience

CONSULTING EXPERIENCE:

  • Convera: User-Centric Solutions for Reporting and Analytics, Branding, Research Operations and Design Systems.

  • The Fresh Market: Research and UX Experience Strategy for In-Store Checkout and Payments workflows.

  • Synchrony Bank: Research validation, experience strategy, planning and execution for financial solutions.

  • Boston Scientific: Discovery Research Study and recommendations focused on kidney programs for doctors & patients.

  • Diversitech: Research and Development  of internal tools for management of  product sales.

  • Nova of California: Promotional materials (brochures and catalogues) for the Nova lighting product line, in addition to product industrial and surface design for lamps.

  • Microsoft: Visual UI/UX Development - User Interface Design, Concept Development, Prototyping and Motion for multi-platform Interactive experiences and IPTV service across 1', 2’ and 10' UX.

  • Snap TV Games, Namco Bandai, Knowledge Adventure, Lakeshore Learning Materials, Disney Imagineer, Houghton Mifflin Co: Design, illustration and leadership for Kids Educational and Edutainment Analog and Digital Products.